Most podcasters treat Blubrry as one more directory to tick off a list, and that is why so many Blubrry listings end up incomplete, stale or missing altogether. Blubrry is a directory, a measurement platform and a WordPress publishing stack at the same time, and each part has its own requirements.
Our Blubrry podcast submission services handle all three: we validate and repair your RSS feed against Blubrry's required tags, submit your show to the Blubrry Podcast Directory, configure the PowerPress plugin if you publish through WordPress, and set up Blubrry's IAB-certified statistics so your download numbers are actually credible to advertisers. You keep every account. SEOServiceinIndia delivers this for podcasters and brands across the USA, UK, Canada, Australia, Singapore and India.
Blubrry reads your feed the same way any serious directory does — as a specification. If a required channel tag is missing, if your artwork is the wrong shape, if the newest episode is not at the top of the feed, or if your media URLs do not resolve, your listing either never appears or quietly stops updating. We work through that entire chain before anything is submitted.
The service covers a full feed audit against Blubrry's published requirements, artwork and metadata correction, category selection, submission to the Blubrry Podcast Directory, and verification that the live listing is pulling your episodes correctly. Where you publish on WordPress, we install and configure PowerPress properly — feed settings, artwork fields, Apple and Podcasting 2.0 tags, player choice, episode limits and the destinations panel — so every future episode publishes clean without you touching a setting.
Then there is measurement. Blubrry's statistics are IAB Tech Lab certified, which is the standard advertisers and sponsors actually recognise, and the tracking prefix works on almost any host, not just Blubrry's own. We add that prefix correctly so your numbers are trustworthy from your first episode rather than reconstructed later.
Blubrry has been hosting and measuring podcasts since 2005, which makes it one of the oldest continuously operating platforms in the industry. That longevity matters for two practical reasons: its directory is indexed and referenced by other podcast tools, and its measurement data carries weight in advertising conversations that a raw hosting dashboard does not.
The IAB certification is the part most podcasters underestimate. If you ever want sponsorship, a network deal or a media buy, the first question is how your downloads are counted. IAB-certified statistics filter bots, partial requests and duplicate hits to an agreed standard, so the number you quote is the number a buyer will accept. Blubrry's prefix method means you can run those statistics while staying on Captivate, Libsyn, Omny, your own WordPress site or almost any other host.
PowerPress adds a third reason. It is the most widely used WordPress podcasting plugin, it is free, and it keeps your feed under your own domain rather than a platform's. For brands running a podcast alongside a content marketing programme, that means your episode pages, your blog and your service pages all build authority on the same domain instead of sending it to a third-party host.
The scope shifts a little depending on where you are starting from:
We also take on recovery work — listings that stopped updating after a site migration, feeds that broke when a theme or plugin changed, and shows whose statistics were never set up correctly and now show numbers nobody trusts.
Eight deliverables, from the account setup right through to syndication — every one of them done before we call a listing finished.
We create or audit your Blubrry account under an email your business controls, complete the show profile in the Podcaster Dashboard, and make sure ownership sits with you rather than with an agency or a freelancer. If a previous provider set the account up, we transfer it properly instead of working around it.
Your feed is checked line by line: a valid RSS 2.0 structure with the iTunes namespace declared, channel-level title, link, description and language, and an item-level enclosure carrying a working URL, length and type. We also confirm episode order, since Blubrry and most feed readers treat the first item as the newest — a wrongly ordered feed is a common reason a listing looks frozen.
For WordPress shows we install PowerPress and configure it end to end: podcast-only feed URL, feed title and description, artwork fields, category and explicit tags, episode limits, player selection and the subscribe page. We also enable the Podcasting 2.0 tags PowerPress supports — transcripts, chapters, funding and value tags — so your feed is ready for the apps that read them.
We set up Blubrry's IAB-certified statistics and apply your tracking prefix to every enclosure URL, whether you host with Blubrry or elsewhere. Where a host does not support third-party prefixes, we implement a mirrored feed instead so your measurement still works without breaking existing subscribers.
Cover art is rebuilt or corrected to a perfect square between 1400 x 1400 and 3000 x 3000 pixels in RGB, saved as JPG or PNG. Alongside it we rewrite your show title, author, owner email and description so your main topic keyword sits naturally in the opening words and the description reads as a reason to subscribe, not a keyword list.
Category choice is a discovery decision. We benchmark the categories relevant to your topic in your priority countries, select a primary and supporting subcategory with a realistic path to visibility, and build the keyword map that guides your episode titles from that point on.
We submit your feed to the Blubrry Podcast Directory, then verify the live listing: artwork rendering, episodes pulling through, descriptions displaying correctly and the feed refreshing on schedule. If anything is missing, we diagnose the feed rather than resubmitting and hoping.
The same clean feed then goes out to Apple Podcasts, Spotify, Amazon Music and Audible, iHeartRadio, Podchaser, TuneIn, Deezer, Castbox, Pocket Casts and the open Podcast Index, so one upload reaches every meaningful listening app while your downloads stay consolidated on a single feed.
Five stages, run in the same order on every show, so you always know where your feed stands.
We look at your show concept, target markets, current host or WordPress setup, and existing feed if you have one. You get a written audit listing exactly what will stop your show being listed or measured properly, with no vague promises attached.
Everything flagged is corrected at source, inside your host or WordPress installation, so the fix survives the next episode you publish. This includes forcing HTTPS across the feed, artwork and media URLs, which every modern directory now expects.
PowerPress is installed and configured, or your existing setup is corrected, and the Blubrry statistics prefix is applied so downloads register from the first episode onward. Where you are not on WordPress, we handle the prefix at your host or through a mirrored feed.
The feed is submitted to the Blubrry Podcast Directory and we monitor it until the listing is live and pulling episodes correctly. Most shows with a clean feed appear within a few working days; if the listing stalls, we work the feed rather than waiting.
Once Blubrry is live, the feed is syndicated to the other major directories and you receive your listing URLs, a statistics walkthrough so the dashboard means something to you, and a short optimisation plan for your next batch of episodes.
This is the checklist we clear before a show is submitted. Every item has, at some point, been the reason a client's listing failed or went stale:
Blubrry problems fall into two buckets: submissions that are never accepted, and listings that go live and then quietly stop updating. Both come down to the feed.
Missing required tags are the most common cause of an outright failure. A feed without a channel description, without a language declaration, or with malformed item enclosures will not validate. We rebuild the offending tags at source — in PowerPress or at your host — rather than patching a static file that will regenerate.
Listings that stop updating are usually a feed-order, caching or item-limit problem. If your newest episode is not the first item, if aggressive caching serves a stale copy, or if your feed only exposes ten items when your publishing schedule is heavier, the directory sees nothing new. We correct all three and confirm the refresh.
Artwork out of specification is next: a cover that is not perfectly square, exported in CMYK, or too heavy to fetch quickly gets rejected even though it looks fine on your desktop. Broken media URLs and mis-applied statistics prefixes are the fourth cause — if the enclosure URL does not resolve, episodes will not play and downloads will not register. Finally, feeds submitted with no real published episode are treated as having no substantial content, so we make sure a genuine first episode or trailer is live before submission.
Being listed is the starting line. What grows a show is the combination of searchable episode metadata, a podcast section on your own website, and the discipline to read your statistics properly.
Our post-listing work covers episode titles built around real search phrases, structured show notes with timestamps and links, and transcripts where the budget allows — all of which give search engines and podcast apps something to index. Because PowerPress keeps your feed on your own domain, we also build and optimise episode pages on your site with podcast schema and internal links, so each episode competes in Google as well as inside podcast apps.
On the measurement side, we walk you through Blubrry's geographic, app, device and play-retention reporting so you can see where listeners drop off and adjust format rather than guess. For sponsored shows, the same IAB-certified numbers become the basis of your rate card.
Three scopes, priced on the state of your feed, your hosting setup and the number of episodes involved. Every package includes the compliance work — we do not submit a show we have not audited.
Covers a show that needs to exist on Blubrry correctly: account and profile setup, a full feed audit with required tag fixes, artwork compliance check, category selection, directory submission and listing verification.
Adds the technical and search layer: PowerPress installed and configured, the Blubrry statistics prefix applied across your episodes, keyword-mapped show title and description, and syndication to ten or more major directories including the Podcast Index.
The ongoing engagement — monthly episode optimisation, show notes and episode pages on your own site, statistics reporting, directory monitoring and growth recommendations. It suits brand podcasts and networks where the show is a lead source rather than a side project.
Tell us your host, your episode count and your target markets and you will get a fixed quote rather than an hourly estimate.
Podcast discovery is market-specific: categories are more competitive in some countries than others, and listening app share differs sharply between, say, the United States and India. We optimise for the markets you actually sell into rather than a generic global setup.
Our Blubrry podcast submission services are delivered for clients in the USA, the United Kingdom, Canada, Australia, Singapore and India, with support for shows targeting the UAE, New Zealand and the wider EU. Copy is written in the English variant of your primary market, categories are benchmarked against that country's landscape, and reporting is scheduled in your timezone. Being headquartered in Delhi with a San Francisco presence means most clients get overlap with our team inside their own working hours.
Blubrry work sits across three disciplines — RSS and feed technical work, WordPress configuration, and search optimisation. Most providers cover one. We run all three, which is why our podcast clients end up with working feeds, credible statistics and episode pages that actually rank, rather than a listing that exists and does nothing.
We fix things inside your WordPress install or host so the correction is permanent, rather than patching output that regenerates with the next episode.
We hand over every account rather than holding access, so the Blubrry dashboard, the feed and the listings stay under your control.
We tell you plainly when a show is not ready to submit instead of pushing it into a failed listing you then have to unwind.
We report on downloads, retention and rankings rather than activity counts. SEOServiceinIndia is part of the MysticDigi group, delivering SEO, paid media, content and web development across six countries — podcast submission is one service inside that stack, which is exactly why it is not treated as a one-off listing job.
Listing in the Blubrry Podcast Directory does not require a paid plan, and shows hosted with Blubrry are included automatically. What our fee covers is the work around it — validating and repairing the feed, configuring PowerPress, setting up statistics correctly and making sure the listing actually goes live and keeps updating.
No. Blubrry's statistics prefix works across almost every major host, and the directory accepts feeds from any valid source. We work with shows on Blubrry, on WordPress with PowerPress, and on third-party hosts such as Captivate, Libsyn and Omny.
PowerPress is Blubrry's free WordPress podcasting plugin. It generates your feed on your own domain, handles artwork and category tags, and supports Podcasting 2.0 features. You need it if you publish through WordPress and want to keep your feed and episode pages under your own brand rather than a hosting platform's.
IAB Tech Lab certification means downloads are counted to an agreed industry standard, with bots and partial requests filtered out. If you plan to take sponsorship or report numbers to stakeholders, certified figures are the ones buyers accept without argument.
Yes, and it is a common request. The cause is nearly always feed order, caching, an item limit set too low, or a media URL that stopped resolving. We diagnose the feed, correct the fault at source and confirm the listing refreshes.
Yes. After the Blubrry listing is verified we syndicate the same feed to Apple Podcasts, Spotify, Amazon Music and Audible, iHeartRadio, TuneIn, Podchaser, Deezer, Castbox, Pocket Casts and the Podcast Index, so your download numbers stay consolidated.
For a show with a clean feed, three to seven working days from kick-off to a live, verified listing. Shows needing a PowerPress rebuild, an artwork redesign or a statistics migration take longer, and we give you a timeline in the audit rather than after.
We work with clients across the USA, UK, Canada, Australia, Singapore and India, and support shows targeting the UAE, New Zealand and the EU. Category competitiveness varies by market, so we optimise separately for each country you want visibility in.
If your show is ready but not listed, listed but not updating, or running on numbers you do not trust, we can fix all three. Send us your feed URL — or just tell us where you publish — and we will come back with an audit of what needs correcting, a realistic timeline and a fixed price.
Talk to the SEOServiceinIndia team today and get your podcast properly listed, properly configured and properly measured.
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